WORK EXPERIENCE
I'm Anon Roschum, a digital marketing professional based in Bangkok, Thailand. I specialize in managing marketing communication plans aligned with brand strategies and budgets. With expertise in both digital marketing and web development, I excel in analyzing client satisfaction post-marketing activities to drive future improvements. I bring a creative touch to designing engaging content for social media platforms and overseeing their management. Additionally, I develop innovative strategies to enhance our company's visibility and implement cost-effective online marketing campaigns, including PPC and SEO. Let's maximize the impact of our digital marketing efforts together.
- Strategically lead, implement, and monitor the marketing strategy, campaign branding to ensure the strategic directions are aligned and achieved.
- Manage monthly digital report regarding website performance Always keep eye on result / performance metrics and alert team for optimization
- Plan, develop and implement our SEO strategy
- Managing and taking accountabilities for analysis marketing tools such as Google Analytics, Google Tag Manager, CRM/CDP platform etc.
- Active monitoring and sharing of industry news, online marketing trends, industry tools, and internal cross-team key learnings.
- Monitoring daily performance metrics to understand SEO strategy performance.
- Implementing and participating in UX/UI web development process
Creating and executing the action plans of internal and external communication via offline and online channels that might include public relations programs,advertising plans online and social. - Optimizing and improving processes and the overall approach where necessary
- Create and develop Website under the brand learncorporation and Develop a web-based tool for online marketing
- Developing corporate website content / On-Page, Off-Page website customization Design information architecture within a website to be most user-friendly and Maintain and expand/enhance the website once built
- Online marketing through the Social Media website is responsible for the graphics for the website.
- Manage and build SEO / Keyword planning / Content check to support SEO to get to Top 5 google.
- Planning and managing social media channels to customers Check competitor’s websites for comparison and presenting them for improvement regularly.
- Supervise sales in the E-Commerce system of the company website
- Manage marketing communication plan and marketing activities that aligned to brand & communication strategy properly within annual budgetEstimate
- Analyze of clients satisfaction after the marketing activities and bring the results to develop for the future effectively.
- Designed creative content and graphic contents to be used on social media platforms.Manage & update social media (e.g. Facebook, Instagram, etc..)
- Developing strategies and tactics to get the word out about our company and products.
- Responsible for promoting product and service offering and implementing cost effective online and social media marketing campaigns, paid and organic search activities (PPC, SEO)
- Website design and development www.skin-connect.com.
- Monitoring trends on social media platforms,mobile appications,official communications for online platforms for jimithecoach,Thailandcoachingacademy, apacoachesDesigned creative content and graphic contents to be used on social media platforms.
- Managing the content diary for social media content.Developed relevant content to reach and meet client’s requirement.
- Maintaining online marketing in both strategy and implementation.Manage all types of online marketing, including the creation of E-Commerce.
- Responsible for promoting product and service offering and implementing cost effective online and social media marketing campaigns, paid and organic search activities (PPC, SEO)Design and implement marketing strategies aligned with business targetsStay up to date with changes and trends in social media platforms to ensure maximum effectiveness
- Monitoring trends on social media platforms,mobile appications,official communications for online platforms for PPTV HDAnalyzed and developed social media trends to suit and maximize communication efficiency for PPTV HD’s digital communicationsWriting news and PR news.Designed creative content and graphic contents to be used on PPTV’s social media platforms.
Education
- June 2008- March 2012 Bacherlor of Communication Arts. Rattanabundit University Bangkok Thailand GPA : 3.45
- May 2005 - March 2008 M.6 Benjamarachutit Ratchaburi School ,Thailand GPA 3.28
- May 2003 - March 2005 M.3 Benjamarachutit Ratchaburi School ,Thailand GPA 3.28
- May 1998 - March 2003 Grade 1-Grade 6 Banchatcharoen School ,Thailand